PTC Provides Industrial Companies Clear Path to Value with Augmented Reality; Hot Technology Empowers People to ‘See’ Their Business in New Ways
PTC Advances Leadership in Industrial Augmented Reality with New Product Offerings and Acquisitions
Augmented reality is one of the fastest growing segments of the
technology market. AR superimposes digital information onto a person’s
view of the physical world. For manufacturers, augmented reality can
enhance all functions within the product lifecycle, including
engineering, manufacturing, marketing, sales, operations, and service.
The transformative nature of AR and the vast opportunities available to
businesses embracing AR were recently highlighted in a
“We saw the significant benefit augmented reality could have for
enterprises years ago, and the market is beginning to catch up and
embrace the potential as well. Our recent momentum and continued focus
not only strengthens our leadership in this space, but also enables PTC
to help companies unlock the potential of augmented reality across all
kinds of environments and use cases more effectively,” said
Award-winning Technology and Top Talent Meet Under Vuforia Brand
The dedicated PTC augmented reality business unit combines top talent and award-winning technologies, including the Vuforia® platform, the industry’s most advanced and widely adopted AR technology platform. PTC has leveraged Vuforia to expand the capabilities of its market-leading ThingWorx® Industrial Innovation Platform, enabling customers to visualize, instruct, guide, and improve interactions with physical things.
PTC’s augmented reality portfolio includes:
- Vuforia Engine – enables users to develop powerful cross-platform AR applications
Vuforia Studio(formerly ThingWorx Studio) – enables users to reuse 3D CAD content, incorporate step-by-step instructions and IoT data, and scale AR authoring and publishing in industrial enterprises
Vuforia View (formerly ThingWorx View) – with this universal browser,
users can consume
Vuforia Studio-created content on phones and tablets running iOS, Android, and Windows, as well as digital eyewear like Microsoft HoloLens
- Vuforia Chalk™ – enables technicians to get remote assistance from experts
Creo® Design Share Solution – enables users to easily share Creo® 3D CAD content in augmented reality with partners and other stakeholders
Annotations Come to Life with Availability of Vuforia Chalk for
Industrial Use Cases
The service use case for augmented reality gets even more powerful with the commercial release of the Vuforia Chalk™ remote assistance app that empowers people to solve technical challenges faster by providing frontline technicians the instructions and guidance they need in real time. Vuforia Chalk combines advanced augmented reality technology with real-time video to connect a field technician with an expert so that the expert can see the situation in the field. The advanced computer vision technology in Vuforia Chalk uniquely enables users to draw digital annotations that accurately ‘stick’ to physical objects, allowing the expert to guide the technician through a process, step-by-step; even as a technician moves, a Vuforia Chalk annotation will remain anchored to its original location.
Commercial availability of Vuforia Chalk for iOS and Android devices
begins today, with a free 30-day evaluation license available at chalk.vuforia.com.
Additionally, an enhancement enabling the use of Vuforia Chalk in
Revolutionary Capability to Use AR for Training Added with
PTC recently acquired advanced AR technology from
The Waypoint and recently acquired Reality
Editor™ software currently make up the
Continued Support for AR Devices
To make its entire AR portfolio more accessible and impactful, PTC continues to collaborate with leading hardware makers to advance the adoption of value-driving AR experiences. Today, PTC is announcing its immediate support of Realwear and
Collaboration with Local Organizations to Advance AR Innovation
PTC has become the newest member of the MIT
PTC also recently announced a
philanthropic project with
Accolades, Adoption, and LiveWorx 18
The Vuforia platform has received accolades from industry experts and analysts, including a recent award from Compass Intelligence for top B2B augmented reality application. The Vuforia platform continues to be widely adopted, with over 6,500 customers using Vuforia in industrial settings. In addition, more than 10,000 participants have joined PTC’s Vuforia Studio Free Trial program, providing valuable feedback on use case priorities and hardware requirements, and over 500,000 registered developers use Vuforia as their preferred platform to create AR apps.
The topic of AR will take center stage at LiveWorx 18 in keynotes, as well as special sessions in which many customers, partners, developers, and industry analysts will discuss their use cases and benefits derived from the adoption of the Vuforia platform and other PTC AR solutions.
- PTC Augmented Reality
- LiveWorx 18
Harvard Business Review: “Why Every Organization Needs an AR Strategy,” authored by PTC CEO Jim Heppelmannand Harvard Professor Michael Porter
About PTC (NASDAQ: PTC)
PTC helps companies around the world reinvent the way they design, manufacture, operate, and service products in and for a smart, connected world. In 1986 we revolutionized digital 3D design, and in 1998 were first to market with Internet-based product lifecycle management. Today, our leading industrial innovation platform and field-proven solutions enable you to unlock value at the convergence of the physical and digital worlds. With PTC, manufacturers and an ecosystem of partners and developers can capitalize on the promise of the
The timing of any product release, including any features or functionality, is subject to change at PTC’s discretion.
PTC, Vuforia, ThingWorx,
Jack McAvoy, 781-370-6143